ABSTRACT: The purpose of this article is to discuss the main factors that influence cyclists´ route in a Brazilian medium-sized city. Data for the analysis were obtained by means of questionnaires applied to a sample of cyclists. Respondents were asked about their personal characteristics (gender and age), travel behavior (frequency and experience with cycling) and the importance of several factors for their route choice. The rank of importance obtained from the analysis was compared to the results found in the literature and also with another survey conducted in the Brazilian context. The results of this survey may be used to subsidize the planning of sustainable urban transport systems, and may provide guidance to the allocation of resources in building cycling infrastructure. Finally, the definition of what constitutes a preferential environment for cyclists is emphasized, as it can help the urban planners to preserve, restore or create environments that attract more users to this sustainable mode of transport, making it viable for the daily trips.
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